Category: Data

The Story: New research finds a notable upsurge in regular cash usage among consumers, rising 3 percentage points from 2020 levels. This trend indicates a resumption of pre-pandemic cash patterns...

The Story: New data shows that banks and credit unions understand the important role of brand identity in attracting and retaining customers to grow their organizations. With people making 95%...

The Story: New survey data from Morning Consult finds that Americans’ level of trust in banks has remained resolute even in the wake of key institutional failures over the last...

The Story: Recent data shows that the bank branch remains a vital component of the customer experience even as transactions move to other channels. Further, one in three customers prioritize...

The Story: Distinction and differentiation are essential for building brand awareness, and new data from Adrenaline reveals just how much financial brands think standing out matters. With so many competitors...

The Story: Recent consumer data shows that nearly one in three people want their bank or credit union to think beyond banking products and provide better solutions to help them...

The Story: As members of Generation Alpha become teenagers in 2023, they are already thinking about their money. New data on Gen Z and Gen A finds that 67% of...

The Story: In many ways, banks in Canada provide inspiration for institutions around the world for their business practices and processes. Now, the Canadian branch banking experience is in the...

The Story: Mergers and acquisitions saw a slowdown in 2022, amid recessionary fears and concern over increased regulatory scrutiny of would-be dealmakers. But now, notable finalized deals at the start...