Data You Can Use

Consumers Want Best of Digital and Traditional Banking
Research

Consumers Want the Best of Digital and Traditional Banking Experiences

Survey of 2,000 U.S. banking customers finds banking needs span from convenience to counsel  51% Fraud protection and enhanced security ...
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Data

Gen X – Banking’s Latest Life Stage Target

The Story:  At a time where consumers of all ages report feeling financial pressure, one often overlooked generational cohort has ...
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Data

Bank Brand Awareness Essential for Engaging Customers on New Products

The Story:  More than half of Canadian consumers of all generations prefer familiar, trusted brands for their banking needs over ...
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Data

Large Majority of Consumers Trust Their Primary Bank

The Story:  Nearly eight out of ten consumers say they trust their bank or credit union, despite uncertain economic conditions ...
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Data

Bank CEO Confidence High as They Invest in Acquisitions in 2024

The Story:  After a slowdown in banking M&A activity last year, bank CEOs are eager to resume their focus on ...
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Data

Growing Deposits Is a Key Driver for Bank Mergers and Acquisitions

The Story:  Growth is on the minds of bankers heading into 2024. New data from Bank Director finds more than ...
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Research

Most Common Brand Challenges for U.S. and Canadian Companies

Companies rank their biggest obstacles in establishing brand visibility and positive consumer sentiment in an era of tightening resources.     68% ...
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Data

Engaging Canadian Customers Who Seek Better Banking Alternatives

The Story:  When money’s tight, people tend to reassess all of their financial relationships, but none more than the one ...
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Data

Fully Optimal Customer Experience Includes Two Audiences

The Story:  While financial institutions have excelled in creating seamless in-person and digital customer experiences, internal operational processes remain a ...
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