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The Story: According to robust research from FNBO in their 2022 Financial Wellness Survey, just one-third of consumers tap financial experts like bankers for their saving and spending questions. Instead,...
The Story: Bank branches continue to be the primary driver of new-to-bank sales, representing the dominant revenue channel for institutions and the primary way consumers open new accounts. Though digital...
The Story: In 2022, community banks grew their technology budgets by an average of 11%, bringing the median yearly budget up to a whopping $1 million. The recent Bank Director...
The Story: New data on ad spending finds digital display garners nearly six out of every ten dollars spent, thanks in large part from considerable increases in video consumption on...
The Story: Video is now the dominant type of content consumed on social media, occupying more than half of people’s total time spent on social platforms, according to new data....
The Story: As the physical manifestation of the brand, a bank’s branch serves an integral role in creating a holistic customer experience and building brand awareness. And customers of all...
The Story: Institutions that deploy Interactive Teller Machines (ITMs) see sweeping improvements in efficiency, despite their upfront costs, according to industry-leading data on ITMs. Realizing immediate savings, ITMs help turbocharge...
The Story: In addition to good customer experience, marketers and consumers agree that brand purpose is an essential value for FIs to demonstrate, with 87% of consumers saying that all...
The Story: It’s no secret that delivering good customer experience (CX) plays an outsized role in growing affinity for financial institutions. In fact, customer experience ranks among the top strategic...