69% of US consumers who now prioritize support for local institutions
Banking Industry

Brand loyalty shifts to local during COVID

November 13, 2020
The Story: As COVID’s initial lockdowns have transformed into a socially-distanced new normal, people’s brand loyalties and behaviors have shifted ...
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Community Banks

Building Customer-Centricity in Banking

October 15, 2020
From digital channels to relationship banking, learn how putting the customer at the center of organizational change can fortify financial ...
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Banking Mergers

Branch Banking: Optimization and Acquisition as Opportunity

September 15, 2020
With consumers seeking relationships, community banks and credit unions look at branching opportunities as a way through the COVID crisis ...
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Brand Trust

Consumers are concerned about the economy

September 2, 2020
The Story: As the COVID crisis continues, people are facing increased stress about both personal finances and the longer-term effects ...
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Banks and Credit Unions

Brands on the Rise: The Pandemic Edition

August 11, 2020
A roundup of five best practices for brands during the global health crisis and beyond As we round the corner ...
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Brand Trust

What role does trust play in how consumers navigate the new normal?

July 24, 2020
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Banking

Trust vs. Time: How Banking Deepens Connections in the COVID-Era

May 26, 2020
Large financial institutions have banked on their ability to deliver time-saving convenience to consumers, but it’s trust that matters more ...
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Banking Industry

How Banking is Building Trust Through Their COVID-19 Response

May 19, 2020
Serving customers disrupted by the pandemic is providing banks and credit unions an opportunity to validate the trust we place ...
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