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The Story: A recent report from Oracle spotlights data finding that a majority of customers score financial advice received in-person higher than information they get through other channels. The fiscal...
The Story: A recent Independent Community Bankers of America (ICBA) survey of 10,000 Americans finds a significant majority recognize the importance of local banking, with 70% citing the importance of...
The Story: With a big leap in users in just the last year, TikTok has become the place to reach an increasingly influential demographic. Or as Adrenaline’s Taking TikTok Seriously...
The Story: As fintech continues inroads into banking, FIs are discovering that their current checking and savings account customers may be going elsewhere for competing products, like payments, loans, credit...
The Story: According to research from Capgemini featured in Business Insider, a vast majority of banking customers are willing to share their personal data with their bank. Among the 86%...
The Story: The pandemic saw late adopters latching onto fintech platforms, with U.S. uptake growing 30 percentage points between 2020 and 2021. As a result, today Millennials and Gen Z...
The Story: Nearly four out of ten small businesses in the U.S. are owned by women. However, data shows that only 25% of women versus 34% of men are likely...
The Story: A recent survey by the Financial Educators Council asked consumers how much money they estimate losing because of a lack of financial education and expertise. At $2,500 for...
The Story: New data finds a persistent gap between marketers’ perception of the customer experience they are providing, and the service customers believe they are receiving. Specifically, the areas where...