Data You Can Use

Insights

Has your bank or credit union changed its marketing investment due to the Covid crisis?

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Research

Do people want financial brands to take a stand?

During uncertain times, purpose-driven brands drive trust and loyalty.
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Data

Relationship Banking on the Rise

The Story: As noted in Accenture’s recent report on purpose-driven banking, nearly half of consumers are seeking more than just access, efficiency ...
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Research

Who’s switching banks during COVID, and what are they looking for?

Data tells the story of generations on the move and new opportunities for financial institutions to make the most of new banking relationships
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Data

Consumers are increasingly focused on choosing brands that align with their values

The Story: As people collectively reel in the dual wake of COVID and widespread social unrest, consumers are increasingly focused on choosing ...
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Insights

Has your bank or credit union modified branch design or installed any special equipment to support social distancing?

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Research

How financially prepared are consumers during times of crisis?

As we emerge into the next normal, people will look to banks and CUs to deliver trust-based advisory services to ...
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Data

As Zillow’s millennial traffic rises, banking should prepare to meet this generation’s needs

The Story: The Harris Poll is reporting that during the COVID crisis, a substantial number of people who live in ...
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Research

During a crisis, what role does trust play in a consumer’s relationship with their financial institution?

As people look to their financial institutions to lead the way forward, banks and credit unions that foster trust are rewarded with high levels of consumer engagement ...
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