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Banking
Developing Strong Bank Brands Increases Their Business Value
March 31, 2023
The Story: New data shows that banks and credit unions understand the important role of brand identity in attracting and ...
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Banking Industry
What Do Banking Leaders Focus on for Brand Growth?
March 10, 2023
Financial brands seek renewed relevance in peoples’ lives as new generations expect different experiences from their primary bank or credit ...
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Adrenaline
Financial Institutions Report that Standing Out Is Crucial to Brand Success
February 24, 2023
The Story: Distinction and differentiation are essential for building brand awareness, and new data from Adrenaline reveals just how much ...
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American Banker
Lessons Learned & Looking Ahead at Banking in 2023
January 18, 2023
In the inaugural episode of the Believe in Banking podcast for 2023, Sean and Gina highlight industry insights on where ...
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Believe In Banking
How Barnes & Noble’s Love for Books and Localization Is Driving a Retail Resurgence
January 11, 2023
With giants like Amazon leading the sale of books in all their forms – digital and print, alike – you ...
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American Banker
Reputation Rising: How Frost Bank Inspires Texas-Sized Love
December 16, 2022
The enduring adage ‘your reputation precedes you’ has often been used to imply just how important consistency and character are ...
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Banking Podcast
The Best of Believe in Banking 2022, Guest Edition
December 14, 2022
In this special year-end episode, Sean and Gina return to some illuminating discussions with banking leaders featured on the Believe ...
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Banking Industry
Biggest Banking Trends of 2022, Pt 1
October 19, 2022
In this special episode, we look at some of this year’s biggest banking trends. From meeting consumer’s unique needs to ...
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Believe In Banking
Patagonia Inspires with a Story-First Approach to Their Brand
October 5, 2022
How the outdoor brand uses purpose as a platform for engaging storytelling Long before Patagonia’s founder and family made the ...
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