Research

What Do Banking Leaders Focus on for Brand Growth?

Financial brands seek renewed relevance in peoples’ lives as new generations expect different experiences from their primary bank or credit …

Read
Data

Financial Institutions Report that Standing Out Is Crucial to Brand Success

The Story: Distinction and differentiation are essential for building brand awareness, and new data from Adrenaline reveals just how much …

Read
Podcast

Lessons Learned & Looking Ahead at Banking in 2023

In the inaugural episode of the Believe in Banking podcast for 2023, Sean and Gina highlight industry insights on where …

Read
believe in banking podcast logo
Podcast

The Best of Believe in Banking 2022, Guest Edition

In this special year-end episode, Sean and Gina return to some illuminating discussions with banking leaders featured on the Believe …

Read
Blue gradient photo with double BIB logo
Podcast

Biggest Banking Trends of 2022, Pt 1

In this special episode, we look at some of this year’s biggest banking trends. From meeting consumer’s unique needs to …

Read
Data

Video Dominates Social Storytelling

The Story: Video is now the dominant type of content consumed on social media, occupying more than half of people’s …

Read