Customer viewing products in Target brand merger with Ulta
Insights

Retail Brands Center Customer Experiences with New Formats, New Partnerships

From collaborations to in-store pop-ups, how brands like Target and Macy’s are calling consumers home for the holidays A renewed …

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Dollar General
Insights

Dollar General Shows “It’s Here for What Matters” in the New Mission-Forward Campaign

How the retailer’s purpose-driven marketing strategy is driving growth Among the many industry changes sparked by the pandemic, one of …

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See this ad today, enjoy this bar tomorrow.
Insights

Changing Channels: How a Unique Approach to Advertising Supports a Struggling Sector

What banking can learn from Heineken’s reimagined advertising strategy and redistributed dollars for out-of-home campaigns As one of the hardest-hit …

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70% of consumers who prefer self-service technology for in-store shopping
Data

Consumers Value Self-Service Technology in Retail

The Story: As consumers increasingly return to in-person shopping, they have high expectations of retail brands. While digital channels got …

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How are people using digital channels to connect with brands?
Research

How are people using digital channels to connect with brands?

The pandemic has had a dramatic impact on how people research, buy and advocate for brands. Sources: Global Web Index, …

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discovery logo
Insights

How Banking Can Help Consumers Build Rewarding Relationships with Money

As post-pandemic consumer focus shifts to achieving financial wellness, and as financial institutions look at ways to meaningfully infuse purpose …

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Research

What’s most important to consumers seeking a primary financial relationship today?

Post pandemic, people value great experiences from brands they can trust.

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young asian man at ATM with mask on
Feature

A Catalyst Known as COVID, Part III

Four ways the banking sector has changed during the pandemic and what changes we expect to remain long after the …

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