Banking Industry

What Gen Z, Millennials, Gen X, and Boomers Prioritize in Banking Relationships

When polled, consumers from each generation ranked the following as their top banking preferences:  75% of Millennials would switch their ...
Read
Banking Industry

Branch Banking Deepens Customer Relationships

The latest information and insights on how financial institutions are making the most of engagement and experiences at the branch  ...
Read
Banking Industry

Consumers Choose Banks Based on Brand Purpose, Reputation & Service

New research shows that customers value these top drivers for establishing a financial relationship. Source: EY, “Next Wave of Consumer ...
Read
Branch Banking

Consumers Weigh In: Banking How, When and Where They Want

As customer banking transactions continue to become more digitized, consumers still want access to the branch and virtual consultations for ...
Read
Consumer Behavior

Banking Customers Want Human Connection & Consultation

The Story:  While customers want to be able to reach companies on any channel they choose, new research on consumer ...
Read
Branding

Consumers Increasingly Learn About Brands via Social Media

55% of all consumers learn about brands and companies through social media, an increasing trend among younger generations. Source: Sprout ...
Read
Bar graph showing what percentage of consumers view the branch as a place for financial advice, by generation
Banking Industry

Across Generations, Perceptions of the Branch Shift from Transactions to Advice

People’s perceptions of the branch are shifting from a place to conduct transactions to a place to receive expert financial ...
Read
Believe In Banking

Canada’s Credit Unions Deliver Highest Growth in Financial Services

The Story: Canadian credit unions outperform rival financial institutions, delivering higher growth in 2022 than the sector’s year-over-year average since ...
Read
Banking Industry

Consumers Look For Sources of Financial Support

From budgeting to retirement planning, consumers need their bank’s expertise to help them  successfully manage their finances.  Source: Vericast, “Awareness-to-Action ...
Read