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Companies rank their biggest obstacles in establishing brand visibility and positive consumer sentiment in an era of tightening resources. 68% Negative online reviews 55% Not enough brand visibility 55% Too...
The Story: When money’s tight, people tend to reassess all of their financial relationships, but none more than the one they have with their bank. Beyond understandable reasons for switching,...
Survey finds the Gen Z population reporting distinct financial concerns in the face of a challenging economy. 85% Report at least one significant barrier to financial success 73% Have changed...
One in five consumers report opening an account over the last twelve months. To win these new accounts, financial institutions should prioritize people’s most-wanted features. In choosing their top three...
The Story: New data from American Banker finds that social media is more prominent than ever and is considered an essential tool for banks in driving customer engagement. Social media...
When polled, consumers from each generation ranked the following as their top banking preferences: 75% of Millennials would switch their primary bank for a better mobile experience 63% of Boomers...
The latest information and insights on how financial institutions are making the most of engagement and experiences at the branch Since the release of the smart phone in the early...
New research shows that customers value these top drivers for establishing a financial relationship. Source: EY, “Next Wave of Consumer Financial Services,” July, 2023
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As customer banking transactions continue to become more digitized, consumers still want access to the branch and virtual consultations for financial advice. Source: Worldwide Business Research, “Banking Anywhere: Consumer Perspectives...