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The Story: Research from the Independent Community Bankers Association (ICBA) finds that Millennials prefer banks that support local communities. Even more than previous generations, Gen Y’s awareness and interest in...
Positive consumer outlook paired with a stabilizing banking environment brings economic optimism while inflationary pressures persist Even with a challenging environment following notable regional bank failures, optimism about the economy...
Consumer faith in the financial services sector buoyed by their primary institution’s stability and recent deals strengthening the country’s banking system The British maxim to “Keep Calm and Carry On”...
Financial brands seek renewed relevance in peoples’ lives as new generations expect different experiences from their primary bank or credit union. Source: Adrenaline, “Financial Industry Pulse,” January, 2023
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See how banks and credit unions meet the financial needs of a new generation of digital natives ready to save, spend, budget, and plan Much of the news about younger...
Banks in Canada are leading the global business community on how to successfully transition to a lower-carbon economy In the spring of 2022, the Canadian government announced a climate change...
A survey of U.S. and Canadian consumers finds that expanded functionality and the availability of financial expertise increased people’s desire to head to the branch. Source: The Financial Brand, “The...
Leading economic indicators and consumer sentiment show positive momentum for retail, lending and banking sectors The numbers are in, and the holiday spending season opened in a powerful position with...
Going beyond omnichannel into a more mature ‘Total Experience’ journey Though people prefer personalization – driven by data and digital – they expect to connect with brands on a more...