Banking Industry

Customers Want More Fun from Their Bank

In an age where gamified entertainment is available at our fingertips, injecting fun and excitement into their brand’s digital apps ...
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Marketers report big benefits in affinity when customers positively identify with their brand’s stance.
Banking Industry

Enduring Support for Brand Purpose

Marketers report big benefits in affinity when customers positively identify with their brand’s stance. Source: Trustpilot, “Brands that Take a ...
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How Much Are Consumers Using Embedded Finance?
Banking Industry

How Much Are Consumers Using Embedded Finance?

Embedded finance technology and digital banking tools make consumers’ lives easier. New research shows rising consumer use and provides growth opportunities for ...
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Infographic of survey results about consumer financial priorities
Banking Industry

Consumers Share Their Top Financial Priorities

A recent survey finds consumers of all generations prioritize financial wellness. Source: FNBO, “FNBO Releases Data from 2022 ‘Financial Wellness’ ...
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How much do consumers know about their bank’s role in climate change?
Banking Industry

How much do consumers know about their bank’s role in climate change?

A new study from Bank of the West finds that four out of five people are passionate about climate change. ...
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How are consumers using digital channels in banking?
Banking Industry

How are consumers using digital channels in banking?

Mobile and online banking tools are an essential part of a seamless omnichannel customer experience. Sources: Insider Intelligence, “Digital Banking ...
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Majority of Consumers Want End-to-End Digital Banking Options
Banking

Majority of Consumers Want End-to-End Digital Banking Options

As part of a complete omnichannel experience, digital account opening provides seamless customer convenience. Source: Signicat data, featured in The ...
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Is a merger or acquisition in your financial institution’s future?
Banking Industry

Is a Merger or Acquisition in your Financial Institution’s Future?

Research from the publisher of American Banker finds substantial M&A opportunities for banks and credit unions of all sizes to ...
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How do people choose a primary bank?
Banking Industry

How do people choose a primary bank?

Research identifies the top five reasons why customers choose a particular bank as their primary financial institution. Source: EPAM Continuum, ...
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