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News and Views
News and Views
Rising Growth Opportunities for Banking M&A in Coming Months
January 26, 2023
The Story: Mergers and acquisitions saw a slowdown in 2022, amid recessionary fears and concern over increased regulatory scrutiny of ...
Lessons Learned & Looking Ahead at Banking in 2023
January 18, 2023
In the inaugural episode of the Believe in Banking podcast for 2023, Sean and Gina highlight industry insights on where ...
Believe In Banking
How Barnes & Noble’s Love for Books and Localization Is Driving a Retail Resurgence
January 11, 2023
With giants like Amazon leading the sale of books in all their forms – digital and print, alike – you ...
Gen Z Consumers Choose Brands That Understand Them
December 8, 2022
The Story: The Gen Z customer is a conscious consumer who prefers to support brands that align with their values ...
Better Communication for Bank Marketers
November 4, 2022
New research has produced a wish-list from bank and credit union leaders, including growth areas that could help them create ...
Digital Banking Consumers’ View on the Core Values of Their Institutions
September 9, 2022
A recent digital trust benchmark survey gauged customer perspectives on their bank’s purpose-driven commitments. Source: Insider Intelligence, “U.S. Banking Digital ...
Enduring Support for Brand Purpose
July 7, 2022
Marketers report big benefits in affinity when customers positively identify with their brand’s stance. Source: Trustpilot, “Brands that Take a ...
Banks and Credit Unions
Welcome Back: Post-Pandemic Brands Ready their Return to a New Normal
July 8, 2021
Smart marketing and advertising messages from brands recognize the impact of pandemic-life on consumers, even as we look to brighter ...
How are people using digital channels to connect with brands?
July 2, 2021
The pandemic has had a dramatic impact on how people research, buy and advocate for brands. Sources: Global Web Index, ...