Data You Can Use

As customer banking transactions continue to become more digitized, consumers still want access to the branch and virtual consultations for financial advice. Source: Worldwide Business Research, “Banking Anywhere: Consumer Perspectives...

The Story: While customers want to be able to reach companies on any channel they choose, new research on consumer preference shows a strong desire to connect with a real...

The Story: Data tracking financial institution priorities throughout 2023 finds that nearly two out of ten banking leaders rank acquisition as one of their top-3 priorities for the year. In...

55% of all consumers learn about brands and companies through social media, an increasing trend among younger generations. Source: Sprout Social, “State of Social Media Report,” June, 2021

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People’s perceptions of the branch are shifting from a place to conduct transactions to a place to receive expert financial advice. Source: EPAM Continuum, “Consumer Banking Report,” October, 2021

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The Story: Canadian credit unions outperform rival financial institutions, delivering higher growth in 2022 than the sector’s year-over-year average since 2017. This strong performance is largely due to their ability...

From budgeting to retirement planning, consumers need their bank’s expertise to help them successfully manage their finances. Source: Vericast, “Awareness-to-Action Survey,” November, 2022

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The Story: Many organizations are concentrating their efforts on creating customer experiences that are seamless and accessible. But data from the Harvard Business Review shows that engagement is the glue...

The Story: New data shows that despite the rise in digital channels, nine out of ten consumers continue to use a mix of in-person, online and mobile tools for their...