Data You Can Use

71% increase in households permanently moving out of major metros in 2020 compared to the previous year
Data

Consumer migration away from city centers equals branching opportunities for banks

June 18, 2021
The Story: As reported in the Wall Street Journal, the pandemic sparked massive migration across the U.S. In 2020, as a ...
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Research

How is consumer financial behavior changing post-pandemic?

June 11, 2021
COVID spurred massive changes in the way consumers manage personal finance and interact with financial brands Source: ICF Next, COVID-19 ...
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75% of consumers who have high levels of trust in their bank or credit union
Data

Recent study finds U.S. consumers trust financial institutions over fintech

June 4, 2021
The Story: As reported in Finextra, a recent study from BIS shows that U.S. consumers trust financial institutions over fintech, government ...
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Research

How does trust affect the way people bank?

May 27, 2021
Building trusting relationships drives brand loyalty and wallet share. Source: Insider Intelligence Banking Digital Trust Survey, Q1 2021
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30% of U.S. consumers who plan to “splurge” on significant home renovations in the next 12 months
Data

Economic rebound expected as consumer optimism continues to rise

May 21, 2021
The Story: Consumer optimism continues its rise, creating a commerce recovery that’s fueling an even greater economic rebound. Yet, COVID’s longer-term impact ...
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How does customer experience influence people’s banking decisions?
Research

How does customer experience influence people’s banking decisions?

May 14, 2021
CX plays an outsized role in growing wallet share. Source: Qualtrics XM Institute’s 2020 “ROI of Customer Experience Study,” December, ...
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Data

Physical branch channel continues to play a vital role

May 7, 2021
The Story: While many consumers express a desire for online account opening, those who do initiate accounts digitally carry significantly lower ...
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chart depicting consumer perceptions of banking brands post-pandemic
Research

What are people’s perceptions of banking brands in the post-pandemic era?

April 30, 2021
In a recent study tracking consumer preference across U.S. financial institutions, nearly every key indicator that influences a banking brand’s ability ...
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97% of financial institutions that are redesigning branches in the next two years to meet new consumer demands.
Data

Financial Institutions Push to Redesign and Reimagine the Branch Experience Post-COVID

April 23, 2021
The Story: Among the many changes wrought by the pandemic, one of the most notable is how it’s shifted consumer expectations ...
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