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What do Taylor Swift and Canadian banking giant RBC have in common? If you said Swift’s super successful Eras tour, you’d be right on the money. On the Canadian leg...
In episode two of our Believe in Banking podcast series on Gen Z banking, Sean and Gina welcome back Adrenaline’s Chief Brand Officer, Juliet D’Ambrosio for part two of their...
When polled, consumers from each generation ranked the following as their top banking preferences: 75% of Millennials would switch their primary bank for a better mobile experience 63% of Boomers...
When Capital One launched its first branch café in New York more than 20 years ago, the banking industry didn’t see competitors rushing to the market with their own versions...
In episode one of a two-part Believe in Banking podcast series about Gen Z banking, Sean and Gina tackle the topic on the minds of every banker out there –...
The Story: In our challenging economy, consumers understandably expect a lot from their primary banking relationship. They want fast transactions at the point of need and expert advice for moments...
As consumers continue navigating a challenging economic environment – with its persistent inflation, rising interest rates and ballooning credit card debt – news comes that Gen Z is accruing debt...
55% of all consumers learn about brands and companies through social media, an increasing trend among younger generations. Source: Sprout Social, “State of Social Media Report,” June, 2021
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People’s perceptions of the branch are shifting from a place to conduct transactions to a place to receive expert financial advice. Source: EPAM Continuum, “Consumer Banking Report,” October, 2021
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