Bank Branches

Gen Z Is Preparing for Their Financial Future

The Story:  Data from Bank of America finds that Gen Z is focused on the future, planning now for how …

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Bank Branches

Making Human Connections at the Bank Branch

The Story: Across all age demographics and geographic locations, people still value the branch and want them in their neighborhoods, …

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Banking Industry

Consumers Choose Banks Based on Brand Purpose, Reputation & Service

New research shows that customers value these top drivers for establishing a financial relationship. Source: EY, “Next Wave of Consumer …

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Data

How Banks Help Customers Achieve Their Financial Goals

The Story:  In our challenging economy, consumers understandably expect a lot from their primary banking relationship. They want fast transactions …

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Branch Banking

Consumers Weigh In: Banking How, When and Where They Want

As customer banking transactions continue to become more digitized, consumers still want access to the branch and virtual consultations for …

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Consumer Behavior

Banking Customers Want Human Connection & Consultation

The Story:  While customers want to be able to reach companies on any channel they choose, new research on consumer …

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Banking Mergers

Banking Leaders Prioritizing M&A for Scale

The Story: Data tracking financial institution priorities throughout 2023 finds that nearly two out of ten banking leaders rank acquisition …

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Branding

Consumers Increasingly Learn About Brands via Social Media

55% of all consumers learn about brands and companies through social media, an increasing trend among younger generations. Source: Sprout …

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Bar graph showing what percentage of consumers view the branch as a place for financial advice, by generation
Bank Branches

Across Generations, Perceptions of the Branch Shift from Transactions to Advice

People’s perceptions of the branch are shifting from a place to conduct transactions to a place to receive expert financial …

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