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A recent digital trust benchmark survey gauged customer perspectives on their bank’s purpose-driven commitments. Source: Insider Intelligence, “U.S. Banking Digital Trust Benchmark” August, 2022
...Embedded finance technology and digital banking tools make consumers’ lives easier. New research shows rising consumer use and provides growth opportunities for banks in payments, credit cards and short-term lending....
A recent survey finds consumers of all generations prioritize financial wellness. Source: FNBO, “FNBO Releases Data from 2022 ‘Financial Wellness’ Survey,” March, 2022
...A new study from Bank of the West finds that four out of five people are passionate about climate change. But there’s a deep consumer awareness gap about their bank’s...
Research identifies the top five reasons why customers choose a particular bank as their primary financial institution. Source: EPAM Continuum, “Consumer Banking Report 2021,” October, 2021
...The Story: With overdraft fees in the spotlight, many large financial institutions are reevaluating a fee-based approach to overdrawn accounts. New data shows that for consumers who opt-in to accounts...
Younger banking customers would be more likely to visit their local bank branches if they offered a range of services. Source: EPAM Continuum, “Consumer Banking Report 2021,” October, 2021
...The Story: Though new digital tools can personalize a customer’s experience by using marketing automation to offer products and services at the point of need, a new survey finds that...
All signs point toward strong – and rising – confidence among consumers, with big purchases on the horizon. Sources: Reuters, “U.S. Consumer Confidence Rebounds,” October, 2021; U.S. News, “Consumer Confidence...