Data You Can Use

49% of U.S. consumers whose primary goal in 2021 is achieving financial wellness
Data

Financial wellness ranks a top priority for U.S. consumers

The Story: As we emerge from the whiplash of 2020 and the economy recovers, people are taking the long view of ...
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61% of dealmakers who expect M&A activity to exceed pre-pandemic levels within 12 months
Data

Merger & Acquisition activity expected to exceed pre-pandemic levels within 12 months

The Story: As Deloitte notes in its recent Deal Trends in M&A report, the COVID-related pause in merger and acquisition ...
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Research

How are financial institutions transforming in 2021 to meet post-COVID demands?

The majority of financial institutions are investing in their digital experience and mobile banking, with more than half of banks ...
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70% of mid-sized businesses planning to expand in 2021
Data

Mid-sized businesses are planning to expand in 2021

The Story: A recent national Business Resilience survey from Umpqua Bank tracked confidence in 1,200 small and mid-size businesses across ...
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Research

How has COVID shifted consumers’ digital readiness?

Despite an uptick in digital channel use for everyday transactions, branches are still critical for nearly all consumers
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50% of account openings expected to be driven by marketing and brand in 2024
Data

Marketing investments increasingly critical in post-pandemic future

The Story: As many transactions migrate to digital channels and the role of the branch evolves, brand and marketing will ...
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60% of mid-sized FIs whose top priority is increasing new-to-bank account openings
Data

FIs drive needed customer acquisition through data-driven marketing

The Story: As COVID generates more switching activity among both consumers and businesses, new customer acquisition is even more crucial ...
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How has COVID changed customer priorities?
Research

How has COVID changed customer priorities?

Trust leads more than ever, with people seeking out brands with strong values
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69% of US consumers who now prioritize support for local institutions
Data

Brand loyalty shifts to local during COVID

The Story: As COVID’s initial lockdowns have transformed into a socially-distanced new normal, people’s brand loyalties and behaviors have shifted ...
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