Data You Can Use

The Story: Survey data from Jack Henry finds that banks want to create better experiences for their customers. In fact, 67% of banks and 70% of credit unions say that...

The Story: Data from J.D. Power finds that small businesses in Canada report a higher level of satisfaction with their banks than households do and are highly interested in their...

The Story: New data from American Banker finds that social media is more prominent than ever and is considered an essential tool for banks in driving customer engagement. Social media...

The Story: Research from American Banker shows that having a customer experience North Star improves the in-person customer experience journey at banks and credit unions. Despite the North Star positively...

When polled, consumers from each generation ranked the following as their top banking preferences: 75% of Millennials would switch their primary bank for a better mobile experience 63% of Boomers...

The Story: Data from Bank of America finds that Gen Z is focused on the future, planning now for how they’ll achieve their long-term financial goals. They report obstacles to...

The Story: Across all age demographics and geographic locations, people still value the branch and want them in their neighborhoods, so that they feel connected and protected. Though digital channels...

New research shows that customers value these top drivers for establishing a financial relationship. Source: EY, “Next Wave of Consumer Financial Services,” July, 2023

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The Story: In our challenging economy, consumers understandably expect a lot from their primary banking relationship. They want fast transactions at the point of need and expert advice for moments...