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Building trusting relationships drives brand loyalty and wallet share. Source: Insider Intelligence Banking Digital Trust Survey, Q1 2021
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Best practices for activating data, smarter marketing and leveraging local influence A rebounding post-COVID economy and shifting consumer sentiment have put banks and credit unions on the hot seat. While...
The Story: Consumer optimism continues its rise, creating a commerce recovery that’s fueling an even greater economic rebound. Yet, COVID’s longer-term impact on the ways consumers prioritize their spending has resulted in...
Content focused on financial literacy and education can create meaningful connections with customers Spring is the season of renewal, and in 2021 that holds true more than ever. As consumer...
In this special episode, Sean and Gina welcome Todd Nagel, President and CEO of IncredibleBank, the country’s first national online community bank. With bank branches in Wisconsin and Michigan, an...
CX plays an outsized role in growing wallet share. Source: Qualtrics XM Institute’s 2020 “ROI of Customer Experience Study,” December, 2020
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Leveraging data to inform brand experience, branch design and meaningful marketing in financial services In today’s data-rich environment, brands are awash in a sea of information. From customer insights to...
An industry snapshot of banking’s rising commitment to environmental and green initiatives As part of a focus on Earth Day, financial institutions released a spate of environmental sustainability policies and...
In this episode, Sean and Gina discuss community building in banking. As one out of ten people considers switching primary financial institutions and 25% of businesses expecting to switch their...