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55% of all consumers learn about brands and companies through social media, an increasing trend among younger generations. Source: Sprout Social, “State of Social Media Report,” June, 2021
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As Twitter (now “X”) continues its changes and Threads comes to market, social media is back on the front burner for all brands. For financial brands in particular, social media...
People’s perceptions of the branch are shifting from a place to conduct transactions to a place to receive expert financial advice. Source: EPAM Continuum, “Consumer Banking Report,” October, 2021
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In this special summer episode on banking innovation, Sean and Gina look at change in financial services at the institutional and industry level. With data and insights gathered from the...
Women’s sports has a powerful ally. Armed with an audacious goal to level the playing field for women, Ally Financial says in just one year, their plan is already gaining...
The Story: Canadian credit unions outperform rival financial institutions, delivering higher growth in 2022 than the sector’s year-over-year average since 2017. This strong performance is largely due to their ability...
From better mortgage prospects and more financial inclusion and sustainability, Canada’s co–operative movement sets a global standard With credit unions from across the globe set to converge in Toronto for...
From budgeting to retirement planning, consumers need their bank’s expertise to help them successfully manage their finances. Source: Vericast, “Awareness-to-Action Survey,” November, 2022
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The Story: Many organizations are concentrating their efforts on creating customer experiences that are seamless and accessible. But data from the Harvard Business Review shows that engagement is the glue...