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Survey spotlights ways banks can tailor business banking products and services to smaller enterprise clients Most important criteria for selecting a primary bank: 47% Robust relationship management & account servicing...
In episode two of our Believe in Banking podcast series on Gen Z banking, Sean and Gina welcome back Adrenaline’s Chief Brand Officer, Juliet D’Ambrosio for part two of their...
When polled, consumers from each generation ranked the following as their top banking preferences: 75% of Millennials would switch their primary bank for a better mobile experience 63% of Boomers...
The Story: Data from Bank of America finds that Gen Z is focused on the future, planning now for how they’ll achieve their long-term financial goals. They report obstacles to...
In episode one of a two-part Believe in Banking podcast series about Gen Z banking, Sean and Gina tackle the topic on the minds of every banker out there –...
The Story: Across all age demographics and geographic locations, people still value the branch and want them in their neighborhoods, so that they feel connected and protected. Though digital channels...
New research shows that customers value these top drivers for establishing a financial relationship. Source: EY, “Next Wave of Consumer Financial Services,” July, 2023
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The Story: In our challenging economy, consumers understandably expect a lot from their primary banking relationship. They want fast transactions at the point of need and expert advice for moments...
The Story: Many organizations are concentrating their efforts on creating customer experiences that are seamless and accessible. But data from the Harvard Business Review shows that engagement is the glue...