Tag: Financial Branding

In this episode of the Believe in Banking podcast, Gina and Juliet discuss the resilience and enduring relevance of the of the branch. Fresh off the stage from her keynote...

The Story: Banks and credit unions undergoing a rebrand over the last decade report business growth in the months and years following the launch of their updated brand. Data released...

The Story: The need for brand differentiation is one of the core challenges all companies face, and something that’s especially true for financial brands awash in a sea of sameness....

In this episode of the Believe in Banking podcast, Gina and Juliet take on the topic of bank and credit union branding. They discuss their upcoming speaking sessions at the...

In part two of the special guest episode of the Believe in Banking podcast, Sean and Gina welcome back Dan Rousseve, Chief Information Officer, and Angie Dvorak, Chief Marketing &...

The Story: While financial institutions have excelled in creating seamless in-person and digital customer experiences, internal operational processes remain a cumbersome reality for some banks, with employees encountering challenges as...

The Story: During times of change, organizations often focus on their brand’s resilience and how they can remain relevant and responsive. “Though some organizations may need a complete overhaul of...

In this special guest episode of the Believe in Banking podcast, Sean and Gina welcome Dan Rousseve, Chief Information Officer, and Angie Dvorak, Chief Marketing & Growth Officer, of Everwise...

In this episode, Sean and Gina look at two influential industry reports and how they provide a snapshot of our current moment in banking. First, they discuss the Edelman Trust...