Banks and Credit Unions

Consumers Continue to Choose the Branch for Core Banking Functions

The Story: Even when consumers have easy access to digital banking and mobile apps, they continue to choose the branch ...
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Customer receives consultation inside a bank branch
Branch Banking

As Branches Evolve, People Remain at the Center of Banking Experiences

More than any other channel, people go to branches to get advice, open accounts, and purchase new products Having access ...
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Banks and Credit Unions

Gen X – Banking’s Latest Life Stage Target

The Story:  At a time where consumers of all ages report feeling financial pressure, one often overlooked generational cohort has ...
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Brand Trust

Bank Brand Awareness Essential for Engaging Customers on New Products

The Story:  More than half of Canadian consumers of all generations prefer familiar, trusted brands for their banking needs over ...
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believe in banking podcast
Banking Mergers

Growing Smarter – Banking for a New Year, Pt 1

In episode one of a two-part Believe in Banking podcast series on growth, Sean and Gina kick off the new ...
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Banking Industry

Growing Deposits Is a Key Driver for Bank Mergers and Acquisitions

The Story:  Growth is on the minds of bankers heading into 2024. New data from Bank Director finds more than ...
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Banks and Credit Unions

Engaging Canadian Customers Who Seek Better Banking Alternatives

The Story:  When money’s tight, people tend to reassess all of their financial relationships, but none more than the one ...
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Banks and Credit Unions

Fully Optimal Customer Experience Includes Two Audiences

The Story:  While financial institutions have excelled in creating seamless in-person and digital customer experiences, internal operational processes remain a ...
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