Customer viewing products in Target brand merger with Ulta
Insights

Retail Brands Center Customer Experiences with New Formats, New Partnerships

From collaborations to in-store pop-ups, how brands like Target and Macy’s are calling consumers home for the holidays A renewed …

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71 percent of households facing difficulty saving because of unexpected expenses
Data

Consumers struggling with saving need tools and support from their financial institutions

The Story: Even before the pandemic, the average American struggled to overcome unforeseen and unplanned for expenses like “car repairs, …

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*Percentage of board seats occupied by diverse members delivering better year-over-year revenue
Data

Diverse boards create revenue growth through the pandemic

The Story: According to a new report by BoardReady, companies that have diverse boards are better prepared to come out …

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55% of people who report visiting a bank branch in person this year
Data

Access to bank branches remains highly valuable

The Story: The need for bank branches has not waned during COVID and is expected to remain a key service …

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Dollar General
Insights

Dollar General Shows “It’s Here for What Matters” in the New Mission-Forward Campaign

How the retailer’s purpose-driven marketing strategy is driving growth Among the many industry changes sparked by the pandemic, one of …

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40% of US consumers still cite cash as their preferred payment method
Data

Consumers still consider cash essential even through the pandemic

The Story: New data shows that a significant percentage of consumers still prefer cash, despite the availability of digital payment methods. …

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43% of consumers who think digital banking products are important to their everyday financial needs
Data

Digital Banking Products Are Critical to Consumers’ Daily Finances

The Story: Throughout the pandemic, consumers have reassessed their long-term economic plans and want to have more control over personal finances. …

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See this ad today, enjoy this bar tomorrow.
Insights

Changing Channels: How a Unique Approach to Advertising Supports a Struggling Sector

What banking can learn from Heineken’s reimagined advertising strategy and redistributed dollars for out-of-home campaigns As one of the hardest-hit …

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66% of consumers who have had or would like to have personal financial support video calls with bankers
Data

Banking Consumers Desire Virtual Personal Finance Support

The Story: As consumers become more comfortable with online meetings at work and telemedicine appointments, consumers are using the same kind …

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