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Leveraging data to inform brand experience, branch design and meaningful marketing in financial services In today’s data-rich environment, brands are awash in a sea of information. From customer insights to...
An industry snapshot of banking’s rising commitment to environmental and green initiatives As part of a focus on Earth Day, financial institutions released a spate of environmental sustainability policies and...
In this episode, Sean and Gina discuss community building in banking. As one out of ten people considers switching primary financial institutions and 25% of businesses expecting to switch their...
Indicators and influences from the retail sector on branch formats It’s no secret that the branch banking experience is due for an overhaul. While COVID impacted branch accessibility for consumers...
A roundup of recent M&A bank deals and how FIs can respond to consumer demands for better banking experiences With concerns over credit losses receding and the economy stabilizing, financial...
The Story: Among the many changes wrought by the pandemic, one of the most notable is how it’s shifted consumer expectations and priorities across the board – including how people...
How ICBA’s Bank Locally campaign champions community financial institutions April is Community Banking Month, a time to acknowledge all the ways community financial institutions provide the foundation for thriving local...
Best practices for creating common bonds between people and their financial services providers As consumer sentiment shifts post-COVID, one out of every ten people are considering switching their primary financial...
When a Central Valley credit union headquartered in Bakersfield, California made plans to enter a new market an hour to the north, it didn’t rely on its own regional reputation...