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From holding accounts at multiple institutions to in-branch banking, younger consumers value flexibility with their finances Sources: Cornerstone Advisors, February, …
Sources: Financial Brand, “The Future of Video Banking,” April 13, 2021; Accenture, “Empathetic Banking,”’ July 9, 2021
COVID spurred massive changes in the way consumers manage personal finance and interact with financial brands Source: ICF Next, COVID-19 …
Building trusting relationships drives brand loyalty and wallet share. Source: Insider Intelligence Banking Digital Trust Survey, Q1 2021
CX plays an outsized role in growing wallet share. Source: Qualtrics XM Institute’s 2020 “ROI of Customer Experience Study,” December, …
In a recent study tracking consumer preference across U.S. financial institutions, nearly every key indicator that influences a banking brand’s ability …
The Story: Among the many changes wrought by the pandemic, one of the most notable is how it’s shifted consumer expectations …
The impact of COVID has shifted people’s brand priorities into five key categories
The Story: As post-pandemic switching activity is on the rise, people are looking to simplify their financial lives by pulling all …