How do people choose a primary bank?
Research

How do people choose a primary bank?

Research identifies the top five reasons why customers choose a particular bank as their primary financial institution. Source: EPAM Continuum, …

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What do Gen Z customers want from their bank branches?
Research

What do Gen Z customers want from their bank branches?

Younger banking customers would be more likely to visit their local bank branches if they offered a range of services. …

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How optimistic are U.S. consumers?
Research

How optimistic are U.S. consumers?

All signs point toward strong – and rising – confidence among consumers, with big purchases on the horizon. Sources: Reuters, …

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34% increase in Small Business Administration fiscal year-to-date loan volume loan over 2020
Data

Rapidly Rising Levels of Small Business Lending Give Banks Needed Income Boost

The Story: New data from the Small Business Administration finds lending volume increasing at near-record levels as the economy comes …

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Research

How are consumer expectations changing in the post-pandemic era and how are financial institutions shifting to meet them?

Sources: Financial Brand, “The Future of Video Banking,” April 13, 2021; Accenture, “Empathetic Banking,”’ July 9, 2021

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69% of bank customers who receive advice from their banks act on it
Data

Financial institutions play critical role in financial guidance for customers

The Story: New data from J.D. Power’s annual U.S. Retail Banking Advice Satisfaction Study finds that financial institutions have a …

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How are people using digital channels to connect with brands?
Research

How are people using digital channels to connect with brands?

The pandemic has had a dramatic impact on how people research, buy and advocate for brands. Sources: Global Web Index, …

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71% increase in households permanently moving out of major metros in 2020 compared to the previous year
Data

Consumer migration away from city centers equals branching opportunities for banks

The Story: As reported in the Wall Street Journal, the pandemic sparked massive migration across the U.S. In 2020, as a …

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Research

How is consumer financial behavior changing post-pandemic?

COVID spurred massive changes in the way consumers manage personal finance and interact with financial brands Source: ICF Next, COVID-19 …

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